Respond to each question as truthfully as possible. Be specific & direct. But don’t forget to be as descriptive as possible with what you are trying to communicate. If you are unsure with the question, feel free to email me for clarification.

Enjoy the process.

Sit down and quietly think about your current situation. Think twice (or thrice) before finalizing your answer.

Dig deep, goodluck!

What is your purpose and bigger vision? What do you want to achieve with this project? What was your inspiration and motivation?
Why did you start it? What do you sell or what service do you provide? Give me details about your price, where you sell, are you available online or solely thru distributors/ stores? What’s your greatest strength as a business. Who do you think are your competitors? What’s your edge against them?
Who do you think is your customer base? Describe him/her to me as if he/she is as real person - be as descriptive as you can. What’s the state of the industry you belong in?
Where do you see your business - in 3 years? In 5 years? Think big!